The Indian Food Tray
Redefining the packaging design
The Indian Food Tray approached us to redefine their packaging design for a range of products, including pizza bases, buns, sliced bread, and pita bread. They also entrusted us with developing their brand identity, which is currently under review but reflects the essence of their vision.
2024
packaging
Brand Identity
Each design featured bold typography, playful illustrations
For the packaging, we crafted vibrant, visually engaging designs that resonated with their brand's ethos. Each design featured bold typography, playful illustrations, and a color palette inspired by the rich hues of Indian cuisine. These elements highlighted the freshness and versatility of their products, combined with clean, modern aesthetics that appeal to a broad audience. The designs ensured functionality with clear product details and an inviting visual appeal.
A cohesive design solution
The outcome was a cohesive design solution that enhanced shelf presence and strengthened The Indian Food Tray's market identity. Alongside the packaging, our efforts on their brand identity aim to position them as a trusted choice for fresh, flavourful baked goods.
